Digitization poses challenges to creative sectors like publishing, the arts, games and film. At the same time, these sectors are among the few sources of good news in today’s Europe. They bring jobs, and their creativity makes them a role model for other sectors. That’s why they feature highly on the strategic agendas of the EU, and of national and regional governments. This is also why THE ARTS+, the new trade fair for the creative industries, features many partners from Europe: From the digital library Europeana to the European Book Fairs’ Network ALDUS to the European Commission’s Directorate General for Education and Culture.
We have gathered a few examples of activities with a European scope at THE ARTS+ for you below:
How do we build a European innovation network for the creative sectors? This is the question that will be addressed at a high-level workshop called “THE ARTS+: The Politics of Creativity”, organised in cooperation with the European Commission’s Directorate General for Education and Culture (19 October, 1.30 – 3.00 pm, THE ARTS+ Salon, Hall 4.1, stand Q 109). The creative sectors are drivers of jobs and growth, and they show a remarkable resilience even in times of crisis. At the same time, they face a high pressure to innovate and they need to access finance and knowledge, such as that provided through programmes like the EU’s Horizon2020 and Creative Europe, or through regional and national innovation support infrastructure and initiatives.
Europeana, which provides online access to millions of digitised items from European museums, libraries, archives and multi-media collections, is also a partner for THE ARTS+, in the “Europeana Lab”. In this multidisciplinary workshop, a team of 25 experts and design students will tap the full potential of cultural archives and develop new business models for cultural content in the digital age (public pitching event: 21 October, 1.00 – 4.00 pm, THE ARTS+, Hall 4.1 stand P84).
Talk Creative: Meet your business partners of tomorrow (Thursday 10 Oct, 2.15 – 5.15 pm, Salon, THE ARTS+): The European Enterprise Network is partnering with THE ARTS+ and invites creative professionals, entrepreneurs and representatives from the cultural and creative industries to extend their business network – across industrial and geographic boundaries. The B2B event facilitates the sharing of ideas and business opportunities. Creative people, entrepreneurs and representatives of the publishing, the design-, architecture-, music-, technology and arts industries are welcome to participate in this B2B event. Be there to get inspired, to meet interesting people, to exchange experiences and ideas, to find your business partners of tomorrow. It’s necessary to register before the event, it’s free of charge and you can find more information here.
Another European newcomer to THE ARTS+ is ALDUS, the network of European book fairs. Holger Volland, Vice President of the Frankfurt Book Fair, explains: “The Frankfurt Book Fair has long-established ties with over 20 book fairs all around the world. But we realised what we really need is a much stronger network of fairs within Europe, which can invest in the greater professionalism of its programmes and projects, and help its members learn from each other.” ALDUS provides that network. Through collective events, and dedicated networking and training activities, it fosters the cross-border mobility of European literary works and book professionals. It is a partnership featuring two leading international trade book fairs (Frankfurt and Bologna) as well as a variety of national book fairs (Rome, Vilnius, Riga, Lisbon and Bucharest). As the project progresses, it will develop into a fully pan-European network. Aldus is co-funded by the European Union under the Creative Europe programme, It will run from June 2016 to September 2019.
For more information on the European scope of the creative industries within THE ARTS+, please contact Nina Klein, Associate Partner Frankfurt Book Fair, firstname.lastname@example.org.